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The 10 best AI tools to optimize your digital marketing campaigns

Feb 25, 2024

Explore 10 AI tools that boost digital marketing efficiency in content, SEO, email, and more.

marketing ai tools
marketing ai tools

The 10 best AI tools to optimize your digital marketing campaigns

Feb 25, 2024

Explore 10 AI tools that boost digital marketing efficiency in content, SEO, email, and more.

marketing ai tools

AI tools have become a game-changer, helping marketers get things done faster and smarter. Whether you’re creating content, improving your SEO, or automating social media, there’s an AI tool that can help you out. At LOUD, we’ve picked 10 innovative AI tools that’ll level up your marketing campaigns.

ai tools marketing
ai tools marketing

1. Claude (Copywriting)

Claude is an AI writing assistant that helps you quickly create content like blog posts, social media captions, and more. It's perfect for marketers who need fresh copy fast!

✔️Pros:

  • Excels at summarization, editing, Q&A, decision-making, and code writing.

  • Minimalist, interactive design supporting multiple file types and extended context.

✖️Cons:

  • Can produce convincing but inaccurate details.

  • No real-time browsing capabilities and has usage limits even on paid plans.

claude ai marketing

2. Surfer SEO (SEO)

Surfer SEO is all about helping you get your content ranked higher on Google. It analyzes top-ranking pages and gives you insights to help boost your SEO game.

✔️Pros:

  • Offers a great Content Editor that analyzes over 500 ranking factors, assisting in creating SEO-friendly content.

  • It integrates smoothly with tools like Google Docs and WordPress and it has a  beginner-friendly design.

✖️Cons:

  • Some users find Surfer SEO's subscription plans to be on the pricier side.

  • The Content Editor may sometimes provide suggestions that don't align perfectly with the content's context.

surfer seo marketing loud

3. Jasper AI (Copywriting)

Jasper is one of the most popular AI writing tools out there. Whether you’re working on a blog, email, or landing page, Jasper helps you write catchy and effective copy in no time.

✔️Pros:

  • Fast content generation with 50+ templates and a customizable brand voice for consistent messaging.

  • Seamless integrations with SEO tools, Grammarly, and support for multiple languages.

✖️Cons:

  • High subscription and add-on costs with a steep learning curve requiring human editing.

  • May struggle with highly technical or niche topics.

jasper ai marketing

4. Reply.io (Email marketing)

Reply.io helps you craft personalized sales emails that get noticed. It uses AI to optimize subject lines and email copy based on what’s proven to work.

✔️Pros:

  • It's really user-friendly for setting up and automating outreach across email, LinkedIn, SMS, and more. With AI-powered personalization that makes your messages feel custom.

  • It offers handy features like email warmup and detailed analytics to help you track and improve your campaigns.

✖️Cons:

  • The pricing can be a bit steep for smaller teams or startups, and extra features might cost more.

  • The interface can sometimes be confusing and glitchy (especially with LinkedIn), which might slow you down when setting up campaigns.

reply email marketing

5. Influencity (Influencers)

Influencity uses AI to help you find the best influencers for your brand. It analyzes data to match you with influencers who align with your goals and audience.

✔️Pros:

  • Super easy to discover and connect with influencers, plus it offers detailed analytics that help you see what's working.

  • A one-stop platform for managing your influencer campaigns, from outreach to performance tracking.

✖️Cons:

  • Pricing can be a bit steep for smaller brands or those just starting out.

  • Occasionally, the influencer data might not be as up-to-date or reliable as you'd like.

influencer marketing

6. ElevenLabs (Text-to-voice)

ElevenLabs uses AI to turn written content into lifelike voiceovers. Perfect for creating podcasts, voice narrations for videos, or any other audio content.

✔️Pros:

  • Produces super realistic, natural-sounding voices that can really bring your text to life.

  • Easy to integrate into creative projects like audiobooks, videos, or podcasts.

✖️Cons:

  • Can be a bit on the pricey side if you need a lot of usage or premium features.

  • It may require some fine-tuning to get the perfect voice, which can take extra time.

ai marketing content generator

7. MidJourney (Photos and videos)

MidJourney uses AI to generate images and videos based on text prompts. If you need custom visuals for your campaigns but don’t have a design team, this tool is for you!

✔️Pros:

  • Generates creative images (and videos) with impressive quality and artistic flair.

  • Offers an intuitive interface that makes experimenting and customizing visuals fun and easy.

✖️Cons:

  • Subscription costs can add up if you use it frequently.

  • Results can be a bit unpredictable, so you might need to experiment a lot to get exactly what you want.

ai marketing tool

8. Grammarly (Text editor)

Grammarly is a lifesaver for anyone who writes regularly. It checks your grammar, spelling, and writing style, making your content sound polished and professional.

✔️Pros:

  • Instantly catches grammar, spelling, and style issues, making your writing clearer and more professional.

  • Seamlessly integrates with browsers, Office, and Google Docs for hassle-free editing.

✖️Cons:

  • Sometimes it can be overly strict, flagging creative or informal writing unnecessarily.

  • The premium version, with all its advanced features, can be a bit pricey.

content creation grammarly

9. Bloomreach (Ecommerce)

Bloomreach is an AI tool designed to help ecommerce businesses deliver personalized shopping experiences. It uses customer data to make product recommendations and optimize content.

✔️Pros:

  • Delivers smart, AI-driven personalization and search features that create a tailored, engaging shopping experience.

  • Offers robust merchandising and analytics tools to optimize your online store and boost conversion rates.

✖️Cons:

  • The platform can be complex to set up and manage, requiring a learning curve for smaller teams.

  • It tends to be on the pricier side, which might not be ideal for smaller ecommerce businesses or startups.

ecommerce marketing

10. ManyChat (Chatbots)

ManyChat lets you create AI-powered chatbots that engage with customers on messaging platforms like Facebook Messenger and WhatsApp. Perfect for automating customer service or generating leads.

✔️Pros:

  • Easy-to-use drag-and-drop builder that lets you set up chatbots quickly and integrates well with Facebook Messenger, Instagram, and more.

  • Robust automation and segmentation features help you engage audiences and drive conversions.

✖️Cons:

  • The free version has limited features, and premium plans can get expensive for advanced functionality.

  • Customization options can feel a bit restrictive if you need a highly tailored chatbot experience.

ux ecommerce chatbot

AI tools are changing the game for digital marketing, making everything from content creation to social media management faster and easier. By integrating these tools into your campaigns, you can save time, improve efficiency, and see better results. At LOUD, we’re here to help you stay ahead of the curve and grow your business with the best tools out there, contact us!

AI tools have become a game-changer, helping marketers get things done faster and smarter. Whether you’re creating content, improving your SEO, or automating social media, there’s an AI tool that can help you out. At LOUD, we’ve picked 10 innovative AI tools that’ll level up your marketing campaigns.

ai tools marketing

1. Claude (Copywriting)

Claude is an AI writing assistant that helps you quickly create content like blog posts, social media captions, and more. It's perfect for marketers who need fresh copy fast!

✔️Pros:

  • Excels at summarization, editing, Q&A, decision-making, and code writing.

  • Minimalist, interactive design supporting multiple file types and extended context.

✖️Cons:

  • Can produce convincing but inaccurate details.

  • No real-time browsing capabilities and has usage limits even on paid plans.

claude ai marketing

2. Surfer SEO (SEO)

Surfer SEO is all about helping you get your content ranked higher on Google. It analyzes top-ranking pages and gives you insights to help boost your SEO game.

✔️Pros:

  • Offers a great Content Editor that analyzes over 500 ranking factors, assisting in creating SEO-friendly content.

  • It integrates smoothly with tools like Google Docs and WordPress and it has a  beginner-friendly design.

✖️Cons:

  • Some users find Surfer SEO's subscription plans to be on the pricier side.

  • The Content Editor may sometimes provide suggestions that don't align perfectly with the content's context.

surfer seo marketing loud

3. Jasper AI (Copywriting)

Jasper is one of the most popular AI writing tools out there. Whether you’re working on a blog, email, or landing page, Jasper helps you write catchy and effective copy in no time.

✔️Pros:

  • Fast content generation with 50+ templates and a customizable brand voice for consistent messaging.

  • Seamless integrations with SEO tools, Grammarly, and support for multiple languages.

✖️Cons:

  • High subscription and add-on costs with a steep learning curve requiring human editing.

  • May struggle with highly technical or niche topics.

jasper ai marketing

4. Reply.io (Email marketing)

Reply.io helps you craft personalized sales emails that get noticed. It uses AI to optimize subject lines and email copy based on what’s proven to work.

✔️Pros:

  • It's really user-friendly for setting up and automating outreach across email, LinkedIn, SMS, and more. With AI-powered personalization that makes your messages feel custom.

  • It offers handy features like email warmup and detailed analytics to help you track and improve your campaigns.

✖️Cons:

  • The pricing can be a bit steep for smaller teams or startups, and extra features might cost more.

  • The interface can sometimes be confusing and glitchy (especially with LinkedIn), which might slow you down when setting up campaigns.

reply email marketing

5. Influencity (Influencers)

Influencity uses AI to help you find the best influencers for your brand. It analyzes data to match you with influencers who align with your goals and audience.

✔️Pros:

  • Super easy to discover and connect with influencers, plus it offers detailed analytics that help you see what's working.

  • A one-stop platform for managing your influencer campaigns, from outreach to performance tracking.

✖️Cons:

  • Pricing can be a bit steep for smaller brands or those just starting out.

  • Occasionally, the influencer data might not be as up-to-date or reliable as you'd like.

influencer marketing

6. ElevenLabs (Text-to-voice)

ElevenLabs uses AI to turn written content into lifelike voiceovers. Perfect for creating podcasts, voice narrations for videos, or any other audio content.

✔️Pros:

  • Produces super realistic, natural-sounding voices that can really bring your text to life.

  • Easy to integrate into creative projects like audiobooks, videos, or podcasts.

✖️Cons:

  • Can be a bit on the pricey side if you need a lot of usage or premium features.

  • It may require some fine-tuning to get the perfect voice, which can take extra time.

ai marketing content generator

7. MidJourney (Photos and videos)

MidJourney uses AI to generate images and videos based on text prompts. If you need custom visuals for your campaigns but don’t have a design team, this tool is for you!

✔️Pros:

  • Generates creative images (and videos) with impressive quality and artistic flair.

  • Offers an intuitive interface that makes experimenting and customizing visuals fun and easy.

✖️Cons:

  • Subscription costs can add up if you use it frequently.

  • Results can be a bit unpredictable, so you might need to experiment a lot to get exactly what you want.

ai marketing tool

8. Grammarly (Text editor)

Grammarly is a lifesaver for anyone who writes regularly. It checks your grammar, spelling, and writing style, making your content sound polished and professional.

✔️Pros:

  • Instantly catches grammar, spelling, and style issues, making your writing clearer and more professional.

  • Seamlessly integrates with browsers, Office, and Google Docs for hassle-free editing.

✖️Cons:

  • Sometimes it can be overly strict, flagging creative or informal writing unnecessarily.

  • The premium version, with all its advanced features, can be a bit pricey.

content creation grammarly

9. Bloomreach (Ecommerce)

Bloomreach is an AI tool designed to help ecommerce businesses deliver personalized shopping experiences. It uses customer data to make product recommendations and optimize content.

✔️Pros:

  • Delivers smart, AI-driven personalization and search features that create a tailored, engaging shopping experience.

  • Offers robust merchandising and analytics tools to optimize your online store and boost conversion rates.

✖️Cons:

  • The platform can be complex to set up and manage, requiring a learning curve for smaller teams.

  • It tends to be on the pricier side, which might not be ideal for smaller ecommerce businesses or startups.

ecommerce marketing

10. ManyChat (Chatbots)

ManyChat lets you create AI-powered chatbots that engage with customers on messaging platforms like Facebook Messenger and WhatsApp. Perfect for automating customer service or generating leads.

✔️Pros:

  • Easy-to-use drag-and-drop builder that lets you set up chatbots quickly and integrates well with Facebook Messenger, Instagram, and more.

  • Robust automation and segmentation features help you engage audiences and drive conversions.

✖️Cons:

  • The free version has limited features, and premium plans can get expensive for advanced functionality.

  • Customization options can feel a bit restrictive if you need a highly tailored chatbot experience.

ux ecommerce chatbot

AI tools are changing the game for digital marketing, making everything from content creation to social media management faster and easier. By integrating these tools into your campaigns, you can save time, improve efficiency, and see better results. At LOUD, we’re here to help you stay ahead of the curve and grow your business with the best tools out there, contact us!

Let's make some noise

Contact us if you're ready to step out of your comfort zone, refresh your brand and most importantly, if you want to be LOUD!

LOUD is the way to stand out

Amplify your success

Extreme close-up black and white photograph of a human eye

Contact us

Let's make some noise

Contact us if you're ready to step out of your comfort zone, refresh your brand and most importantly, if you want to be LOUD!

LOUD is the way to stand out

Amplify your success

Extreme close-up black and white photograph of a human eye

Contact us

Let's make some noise

Contact us if you're ready to step out of your comfort zone, refresh your brand and most importantly, if you want to be LOUD!

LOUD is the way to stand out

Amplify your success

Extreme close-up black and white photograph of a human eye

Contact us